The Marketing Society of Ireland is set to host industry leading market researcher and Managing Director of Kantar Worldpanel, David Berry, at a breakfast seminar that will explore current retail trends and challenges in Ireland.
The event will take place on April 24 in the Royal College of Physicians on Dublin’s Kildare Street and runs from 8.00am to 9.00am.
The theme of the seminar is “Have we hit ‘Peak Retail’?” and Berry will help set the context around current market retail conditions and will discuss emerging trends in the sector. He will also be joined by a panel of retail industry experts to discuss the challenges and opportunities within the retail sector.
The panel will consider changing shopper behaviour, the ‘rise of online’, the increasing cost of rent, what it means to ‘buy Irish’, the future of premium, and the decline of the megastore or shopping centre amongst other topics and issues.
According to Chris Upton, Chairperson of the Marketing Society of Ireland: “We are delighted to be joined by a true giant of the research and insights industry, Mr. David Berry. David is almost uniquely qualified in Ireland to comment on the current state of the retail sector and to remark on emerging trends.”
He adds: “At this event, I’m really pleased to be able to provide our members with access to unrivalled industry insights. This event feels particularly timely, I think we all recognise that we truly are at a kind of tipping point where the retail sector is concerned. This is an event that will add real value for members whether or not they operate in retail”.