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AAI Toolkit Seminar to Focus on Media’s Role in Long Term Brand Building

Sarah Clohessy, Marketing & Research Manager, Wide Eye Media

To role which media plays in long-term branding will be up for discussion at the next AAI Toolkit breakfast seminar which will be held on October 15th in Dentsu Aegis Ireland’s HQ on Haddington Road, Dublin.

A number of well-known industry figures from TV, print, cinema, radio and OOH will make the case for traditional media and the important role it plays in brand building. These include:

  • Cinema: Sarah Clohessy, Wide Eye Media
  • OOH: Colum Harmon, PML Group
  • Newspapers: Dianne Newmann, RAM Research & Media
  • TV: Oscar Kennedy, RTE
  • Radio: Brian McCarthy, Urban Media

The event will take place at Dentsu Aegis, Haddington Road, Dublin 4 between 8.15 a.m. & 10.00 a.m. on Tuesday 16th October. To attend please click here

Tickets are free of charge for AAI Members although registration is still essential.

Non AAI Members are charged €35 + booking fee

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