The partnership will see the innovative Irish sports media house create a variety of content in the build up to The R&A’s flagship tournament, while also hosting a hub of Open content.
The partnership marks another stage in the development of Pundit Arena as it continues to establish itself as a premium sports media house with experience in written content, video production and broadcasting and aligning itself with many leading brands.
Pundit Arena co-founder and head of content, Richard Barrett says: “Partnering with The Open ahead of what will be the first sell out Open in its history is both a proud and exciting moment. The Open sits on the Mount Rushmore of global sports events, and we’re excited to play our own small part in making The 148th edition an unforgettable one. I’ve been to The Open in the past and it’s unlike any other sporting event. Portrush is a spectacular venue and it will be a great moment for the island of Ireland.”
Matt Steerman, Pundit Arena’s head of commercial adds: “Being able to work closely with The Open on the promotion of The 148th Championship for 2019 provides an exciting opportunity to continue to expand the way we deliver golf coverage to our readers,. You can look forward to a mix of unique content across our channels over the next twelve months that will deliver innovative media solutions that will target not only the hardcore golf fan, but also the casual weekend warrior.”