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IMJ November 2015

NovemberissueIn this month’s IMJ:

We look at the Future of PR: IMJ talks to some of the top PR companies in Ireland about what lies in store for 2016.

PLUS:

Clamping Down on Ad Fraud
Ad fraud, ad blocking and viewability are hot topics in digital advertising at the moment. Conor Mullen offers a publisher’s perspective on the debate.

Linking in with LinkedIn
With 1.2m Irish users, LinkedIn has become a go-to source for information for many business people. Despite this, many brands are missing a trick by not connecting with this valuable target audience, writes John Ring.

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