Virgin Media Solutions has announced that Just Eat, Ireland’s leading food ordering and delivery service, is to sponsor the hit pop culture podcast ‘Popsessed’ as part of a deal brokered by OMD Ireland.
The podcast, which recently celebrated 100,000 downloads, is hosted by Twitter fan favourites Conor Behan and Holly Shortall and sees the pair serving up the week’s biggest and most bizarre pop culture moments and entertainment stories.
This exclusive three-month partnership will kick off in June and run right through to August. As well as sponsored content, Holly and Conor will be joining Just Eat at a number of exciting live events over the summer.
According to Annelie McCaffrey, Head of Marketing at Just Eat Ireland:
“We are delighted to announce the summer sponsorship of Popsessed, satisfying the appetite of hungry listeners with a ‘deserved’ weekly dose of tasty pop-culture. Just Eat is all about great food delivered straight to your door with the tap of the app, so this partnership with Popsessed was the perfect match.”
According to Hannah Meaney, Brand Partnership Executive at Virgin Media Solutions
“We are delighted that Just Eat have come on board to sponsor Xposé’s “Popsessed” podcast. With the rapidly growing popularity for podcasts in the Irish market, there is no better time for Just Eat to have partnered up with us to deliver this tasty sponsorship. Conor and Holly are already speaking directly to the brands target audience, so this is the perfect fit”.
Fans of the podcast can download from most major platforms including Spotify, Stitcher, Castbox, Chartable, Apple podcasts, Google podcasts, Podchaser, RadioPublic, TuneIn, Overcast, Pocket Casts, Castro, Podbean, Player FM, myTuner Radio, OwlTail.