Home Campaigns Ad of the Week Ad of the Week: Bord na Móna ‘Leading the Change’ – Chemistry

Ad of the Week: Bord na Móna ‘Leading the Change’ – Chemistry

The Lowdown:

We’re proud to share our latest work for Bord na Móna, one of Ireland’s most iconic brands and one of the world’s most innovative companies in the field of sustainability.

Our latest campaign, created in collaboration with Piranha Bar, highlights the diverse and groundbreaking ways that Bord na Móna generates renewable energy.

It’s a modern expression of an equally modern company, as we continue to change perceptions and reposition the brand in the minds of Irish consumers.


Agency: Chemistry
Client: Bord na Móna
Agency Producer: Laurie Easterby
Creative Director: Emmet Wright
Art Director: Hugh O’Connor
Copywriter: Mark Tuthill
Client Service Director: Dee Gunning
Planning Director: Sinead Cosgrove
Account Director: Jennifer Monks
Account Manager: Ciara Magee
Production Company: Piranha Bar
Director: Gavin Kelly
Producer: Aileen Heavey/Dave Burke
Music: Gareth Averill
Editing: Sean King
3D Animators: Mario Domingos, Sam Boyd
Compositing: Arron Ingles

Previous articleMost Agencies Increase Ads Spend with NewsBrands Ireland Titles in 2016
Next articleOliver Ireland delivers service campaign for Ryanair