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AIB-Backed The Toughest Trade Returns to TV for Second Series

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The latest instalment of the AIB-backed The Toughest Trade hits the screens next week. The series highlights the work and dedication that amateur GAA players put in to the AIB GAA Club Championships. In 2015, to showcase how GAA’s toughness compares to other professional sports, Rothco co-produced its very first TV documentary for AIB, “The Toughest Trade”, which followed the lives of two GAA players who sports with two international professional sports players. Due to its resounding success, it was decided to bring it back again in 2016.

The 2016 series takes a fresh, in-depth look at how other professional sports compare to the amateur AIB GAA Club Championships. Experiencing the ‘trade’ for the programme will be Tipperary hurler Brendan Maher and Mayo footballer Aidan O‘Shea. Maher will swap his national game for cricket and the Adelaide Strikers, while Ashes winning English cricketer, Steve Harmison, will experience hurling for the first time with Maher’s club Borrisileigh in Tipperary.  Meanwhile, O’Shea will trade countries and sports with ex Miami Dolphin Roberto Wallace as he tries American Football while Wallace travels to Breaffy GAA Club in Mayo.

Brian Keating, AIB Group Brands Director commented “We’ve long believed that the AIB GAA Club Championships could be the toughest sporting tournament in the world – something we challenge in The Toughest Trade,” says Brian Keating, AIB Group Brands Director.

The first episode of the second series will go out on RTÉ2 on Tuesday March 8th at 9.55pm with the second, a week later on March 15th.


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