Media Central has appointed Emma Walsh as its new trading director with responsibility for trading across all nine stations which it represents.
Walsh started out her career in the finance department of Today FM in 2001 before moving into direct sales and heading up that department. She subsequently transitioned into agency sales, where she quickly worked her way up the ranks to account director. She has been responsible for managing the relationship with many key agencies over the years but most recently oversaw all trade negotiations for Core Media.
“Following the absorption of the sales departments of Today FM and Newstalk into Media Central, Emma brings a wealth of knowledge to her new role and has the expertise and vision to ensure Media Central remains market leader in trading and new buying initiatives,” says Gavin Deans, managing director of Media Central.