IAB Ireland’s next Industry Snapshot webinar with Channel Factory (in partnership with Digitize New Media) will be streamed live on Wednesday, October 15th, from 2-2:30 PM.
Paulina Stankievicz, CSM Lead with Channel Factory will share how Brand safety and suitability is no longer just about avoiding risk – it’s about unlocking performance.
Over the past three years, Channel Factory’s studies with leading partners have shown that campaigns aligned with brand suitability deliver up to 82% higher ROAS. By curating contextually relevant and compliant environments, brands not only protect their reputation but also drive stronger engagement, greater reach, and measurable growth.
This half hour webinar is a must for anyone in marketing, media planning, or campaign activation looking to avoid risk whilst unlocking campaign performance.
Register for this free webinar live on Wednesday 15th October, 2025 from 2 – 2.30pm here.
