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Avonmore Plans to Shake Up Protein Drinks Market with New goosebump...
Creative agency goosebump has launched a new campaign for Avonmore Protein Milk called “For Every Move” to position the product as an everyday essential...
Sponsors Wanted for Irish Team in Gruelling Trans-Atlantic Bid
Two Irish rowing teams made up of members of the Defence Forces and a number of entrepreneurs and adventurers are seeking sponsorship for their...
The Irish Marketing Podcast: Disappoint Your Clients Early On & ...
The latest episode of The Irish Marketing Podcast has dropped.
Up this week is associate creative director Danny Cullen of The Public House who talks...
Rothco Strengthens Senior Team with Key Appointments
Rothco, part of Accenture Interactive, has made a number of senior appointments including that Jessica Bermingham as creative studio director and Tobin Nageotte as...
Podchraoladh Margaíochta na hÉireann: Advertising as Gaeilge
The latest episode of The Irish Marketing Podcast has dropped and this week it is focussed on advertising and marketing in so far as it pertains...
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Bulmer’s Returns with Refreshing Summer Campaign
With the all-important summer months for the cider industry now well underway, Bulmers has launched a new campaign as part of its When Time...
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Boys+Girls Create Accidental Masterpieces with New Colourtrend TV Campaign
Colourtrend, one of Ireland's leading paint brands, has launched the next iteration of its platform “For the Life You Create” with a series of...
Katherine Ryan Promoted to Programme Director with IAPI
IAPI has promoted Katherine Ryan to the position of programme director, a role that will see her taking the lead for key initiatives like...
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Brennans Bread Hires Squeeze Technologist for Latest Campaign
Brennans Bread, in collaboration with WPP Media's Invention, has launched a new playful campaign that introduces consumers to the bread’s new official Squeeze Technologist.
According...
Opinion: Rethinking the Value Exchange with First Party Data
With third party cookies getting a stay of execution by Google until 2023, the advertising and media industry needs to get its head around...
