Second Deadline for Effie Awards Ireland Rapidly Approaching
With the countdown to Effie Awards Ireland 2023 well underway, the second deadline for entries is next Friday, May 12th.
Entrants who enter by that...
SSE Airtricity Appoints Core to Manage Sponsorship Activities
SSE Airtricity has appointed Core Sponsorship to advise it on all its existing and future sponsorship activities.
SSE Airtricity currently has a number of active...
Six Irish Jurors Chosen for Effie Awards Europe 2023
Six Irish industry advertising and marketing experts have been chosen to sit on the Effie Awards Europe jury this year.
The six are Geraldine Jones,...
Opinion: Three Steps to Delivering Innovation
The role innovation plays in marketing is hugely important but we need to clearly define what innovation means for it to be widely embraced,...
Research: It’s Life Jim, But Not as We Know It!
Luke Reaper, managing director of B&A looks at some of the key findings of its latest TechScape research on the technology habits of Irish...
Rothco Strengthens Senior Team with Key Appointments
Rothco, part of Accenture Interactive, has made a number of senior appointments including that Jessica Bermingham as creative studio director and Tobin Nageotte as...
Opinion: TikTok Makes its Presence Felt But Google Still Dominates
The world of search is changing. Once dominated by Google, developments in AI and the growing footprint of rival platforms like TikTok are threatening...
Marketing Industry Urged to Complete Global Diversity & Inclusion Survey
Members of the Irish marketing, advertising and media industries have until next Friday, July 2nd to complete the first ever global census on diversity...
New Radiocentre Report Says 98% of Population Listen to Audio Every...
New research carried out by Ipsos for Radiocentre Ireland, shows that the overall audio market, which includes radio and digital audio, is in a...
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Core Launches New Aviva Campaign & Brand Positioning
Core, in collaboration with Zenith, has rolled out a new campaign and brand positioning for the insurance company Aviva.
“It takes Aviva” is the new...
