Rothco Launches Christie the Crinkler Campaign for Hunky Dory’s
Rothco, part of Accenture Interactive, has launched a new brand platform and campaign for the Tayto-owned Hunky Dory range of crisps called ‘Go Hunky...
IAPI Announces Judges for Round 2 of Effie Awards Ireland
With the second round of judging for Effie Awards Ireland set to commence later this month, IAPI has announced the panel of judges for...
Research Shows Pent Up Demand Among Movie Fans as Cinemas Reopen
With cinemas around the country throwing open their doors this week, the latest Cinema View sentiment survey shows that Irish people have been looking...
Partner Content: What Businesses & Consumers Need to Know About Sales...
The Competition and Consumer Protection Commission (CCPC) recently issued a warning about the importance of compliance with new sales pricing rules called the Price...
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Glenisk Returns to TV after 11 Year Absence with New Campaign
Glenisk, the premium yoghurt brand has returned to TV screens with its first campaign since 2011. Created by BBDO Dublin and called “Organic. Double...
Radio Gets a Boost with Latest JNLR Figures
The latest JNLR report for the Irish radio sector, shows that the daily radio audience has grown by 31,000 listeners to 3.35m while 92%...
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Paralympians to take Centre Stage in new Toyota Campaign
With the Paralympics set to begin on August 24 in Tokyo, Toyota Ireland has rolled out a new campaign to raise awareness of and...
Irish Advertising Market to Grow By 3.2% in 2024 According to...
Investment in Irish advertising during 2024 is likely to rise 3.2% to €1.32bn according to the annual forecast from GroupM, the media investment arm...
Three Ireland Adds Olympia Theatre to its Sponsorship Portfolio
Three Ireland has inked an eight-year naming rights deal with the Olympia Theatre that will see it be renamed as the 3Olympia Theatre.
The new...
Out Look: Allianz instigates behavioural change via OOH
James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home
Allianz instigates behavioural change via OOH
Insurer and financial services...
