Five Big Opportunities for Arts & Entertainment Industry from B&A
With some lockdown restrictions set to be lifted next week and the country continues to adapt to a post-Covid world, B&A looks at some...
Dentsu Aegis Network Wins Power of Press Competition
A team representing DAN Ireland (Dentsu Aegis Network) wins NewsBrands Ireland 2017 Power of Press Media Planning competition.
A team from agencies representing Dentsu Aegis...
Fitbit Partners With Irish Times for Cross Platform Campaign to Promote...
FitBit, the wearable fitness tracker which is currently the subject of a big by Google parent Alphabet, has partnered with the Irish Times to...
Bank of Ireland Launches New Brand Platform with Four New Campaigns
Bank of Ireland has launched a new brand platform and campaign called “Right With You.
The new platform and campaign was developed in partnership with...
Ian Doherty to Step Down as Managing Partner of Bonfire
Twenty years after founding Bonfire with Sean Hynes, Ian Doherty is stepping down as managing partner to set up a new audio advertising consultancy...
Bauer Media Appoints Eamon Fitzpatrick as Group Commercial Director
Eamon Fitzpatrick is to join Bauer Media Audio Ireland as its new group commercial director.
In the newly created position, Fitzpatrick will lead the commercial...
New Judges Join Media Awards Panel as Awards Portal Opens for...
With the Media Awards 2022 open for entry on Monday the 14th February at 3.00pm, a number of new judges have joined the judging...
Research Shows Accents in Advertising Can Lead to Better Commercial Outcomes
New research exploring the relationship between the use of regional accents used in advertising and any potential commercial impacts they might have, suggests that...
The Irish Marketing Podcast: From Marketing Innovation to Sports Wearables
Episode 20 of The Irish Marketing Podcast has dropped.
This week we talk to the founder and CEO of jump the Innovation Agency which recently announced that...
CMS Marketing Scoops Grand Prix at APMC Star Awards
CMS Marketing was the big winner at the 32nd APMC Star Awards which were held last night (April 16, 20206) in Dublin’s Westbury Hotel.
The...
