Guinness 0.0 Toasts a St Patrick’s Day to Remember with Major...
With the countdown to St Patrick’s Day well underway, Guinness has launched a new campaign to encourage responsible drinking and to promote its non-alcoholic...
Media Awards Judging Underway as Entries Up by 12% in 2023
A total of 299 entries to the Media Awards 2023 were submitted this year, a 12pc increase on the number of entries from 2022,...
Paula Grimes Joins DMG Media as Account Manager
Paula Grimes has been appointed as senior account manager with DMG Media.
Grimes has over 25 years’ experience in media sales, having previously worked for...
JCDecaux Launches New DOOH Network in Dublin
JCDecaux has launched a new network of 43 digital screens, called Digipanels, in Dublin city centre, replacing the pre-existing network of paper poster units.
The...
CopyClear Reports Small Decline in Submissions During 2022
A total of 9,688 submissions were made to CopyClear last year, according to its 2020 annual report. This represents a 1% decrease on the...
Rothco | Accenture Interactive Behind ‘Sleeping Flags’ Campaign
Rothco | Accenture Interactive was the agency behind the recent ‘Sleeping Flags’ campaign that was created to highlight the plight of ex-Defence Forces men...
IAPI Urges Effie Entrants to Make Last Minute Checks to Entries
The closing date for entries to the Effie Ireland Awards is less than a week away on Friday, June 2nd and according to IAPI...
Media Spend in Ireland to Grow by Just 0.6% in 2019...
Core, Ireland’s largest marketing communications company, is forecasting that total media spend in Ireland will grow by just 0.6% in 2019 to €1.044 billion.
As...
Opinion: Netflix Faces Problem of Scale With Ad Funded Model
Since it was launched in October 2022, Netflix’s advertising funded model has failed to meaningfully scale-up while the cost to advertisers is an expensive...
Judging for Cannes Young Lions Concludes Today
Judging for this year’s IAPI Cannes Young Lions has been taking place over the past two days and is set to conclude today.
In all,...
