Opinion: Why Programmatic OOH This Christmas?
‘Tis the season to put programmatic OOH (PrOOH) to work for your brand says Eoin Carroll.
Following on from our first programmatic piece recently published...
Ireland Joins the International Creative Industry to Collaborate on The Great...
Companies from across Ireland and UK’s creative industry have come together to launch The Great Reset, an initiative that hopes to maintain and promote...
Club Campaign from Havas asks ‘Are you for Real?’
Havas Dublin has cracked open a fresh summer campaign for one of the country’s favourite beverages Club Orange.
Produced by Tiny Ark and directed by...
50% of Consumers Looking Forward to Dining Out According to B&A...
As lockdown restrictions continue to be lifted, the spectre of a second wave of the Coronavirus hovers menacingly over the nation and people openly...
Pat Kiely to Step Down as MD of Virgin Media Television
Pat Kiely, the managing director of Virgin Media Television is to step down from the job in July after 22 years working for the...
IAPI Announces Full Speaker Line-up for Upcoming Accessibility Event
IAPI has finalised details of its speaker line-up for next week’s event (June 11th) called Beyond Compliance: Creating a Culture of Inclusion.
According to IAPI...
Record Media Creates New Entrepreneur Series for EY Ireland
Record Media, the production and publishing business set up by Richie Kelly and James Wynne has launched a new online series of films for...
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Heineken Places Sustainability at Heart of Experiential Marketing
With the countdown to Electric Picnic festival next weekend well underway, Heineken Ireland will reveal how it has placed sustainability at the heart of...
Opinion: New Research, Same Tune. Growth, Glorious Growth.
Lee Thompson, co-founder of AudioOne looks at recent IAB Ireland and Radiocentre Ireland research both of which paint a picture of solid growth in...
Opinion: Brands Still Have a Role to Play in the Sustainability...
Caught up in a turbulent world, Irish consumers are determined to still achieve Net Zero by 2050, with government and brands setting out on...
