Retail Online Sales Dip in H1 2022 But Up Significantly on...
With online retailers heading into a very important quarter in terms of revenues, new research shows that online retails sales in the first half...
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Marketing Network Showcases Sustainable Alternatives in New Campaign for MyWaste
Marketing Network Group has launched a series of sustainable living campaigns with MyWaste to encourage responsible consumption and to improve recycling behaviour across Ireland.
The...
BBH Dublin to Sponsor ICAD’s Upstart Programme
BBH Dublin is to sponsor ICAD’s Upstart progamme, making it the first official agency partner of one of ICAD’s key creative education programmes.
The Publicis-owned...
Women’s Soccer Sponsorship Works for Evoke.ie
The third-largest audience for a women's soccer game in Irish history was in attendance for the Evoke.ie FAI Women's Cup Final last Sunday, justifying the...
Gary Brown Turns to Song Writing with New Christmas Song
Following on from his successful debut as a playwright in 2019 with three stage plays, marketing and advertising expert and former chairman of Folk...
B&A Research Show Consumer Sentiment Still Rooted in Negative Territory
The latest wave of consumer confidence research by B&A shows that confidence improved slightly but still remains rooted in negative territory.
This wave of the...
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Boys+Girls Rolls Out New Brand Platform for Screen Ireland
Boys+Girls has launched a new brand platform for Screen Ireland/Fís Éireann, the development agency for the Irish film, television and animation industry.
According to the...
The Media Awards 2023 Are Now Open for Entry
The Media Awards 2023 are now open for entry with the closing date for entries set for March 21 at 5pm.
The gala black-tie Awards...
Core Research Points to an Uplift in Consumer Sentiment for February...
With Spring almost upon us, the latest Core Consumer Mindset report notes a discernible movement in how Irish people are feeling and this may...
Opinion: How Tech is Pushing OOH Further Down the Purchasing Funnel
To ignore the potential of OOH in driving action or inspiring a purchase, would be a missed opportunity, writes Aoife Hudson.
Traditionally, Out of Home...
