Opinion: Meta Verified Will Need to Avoid the Mistakes of Twitter
With Twitter continuing to divide opinion with its paid-for blue-tick verification, Shane Foley, head of paid social looks at the prospects for Meta Verified,...
Maura Ashe Appointed as Managing Partner of UM Ireland
UM Ireland, part of IPG Mediabrands has appointed Maura Ashe as the media agency’s new managing partner in addition to making a number of...
First Judges Join the Panel for Media Awards 2024
The first round of judges for the Media Awards 2024 has been announced. Joining the panel of judges will be Garret O’Beirne, Public Affairs...
Boots to Sponsor Republic of Ireland Women’s Soccer Team
Boots Ireland has kicked off a three-year sponsorship with the FAI as partner of the Republic of Ireland Women’s National Team.
The sponsorship is part...
Opinion: OOH with IMPACT
Geoff Lyons, CEO PML Group, on why OOH will deliver IMPACT in 2026.
Each year at PML Group we challenge ourselves with a simple but...
New Core Recruitment Campaign Shines a Light on the Rewarding Work...
As the Garda Síochána seeks to recruit up to 5,000 new officers over the next five years, Core has created a new campaign that...
IAPI Launches its Creative is Native Platform
IAPI kicked off its “Ireland: Where Creative is Native” initiative this week with an online event that was attended by over 500 people from...
RichardsDee and Bord na Móna shortlisted for Transform Europe Award
The Dublin design and branding agency RichardsDee has been shortlist for a Transform Europe Award. The European brand development awards recognise creativity and strategic...
Rising Listenership Figures Lifts All Radio Stations
The JNLR/Ipsos report, covering the period January to December 2024 shows that the Irish radio industry continues to enjoy solid growth with record levels...
Ad Net Zero Research Challenges Creative Wear-out Assumptions
New research carried out for Ad Net Zero Ireland shows that strong TV advertising creative maintains its effectiveness for years after without significant decline,...
