De Dietrich to Sponsor Ireland AM and Weekend AM Cookery
Virgin Media Solutions has secured a sponsorship deal with De Dietrich for the cookery slots on Ireland AM and Weekend AM Cookery.
The package also...
Global Partners with Love Irish Food for the Big Bus Brand...
Love Irish Food has teamed up with OOH company Global to launch a new initiative aimed at established Love Irish Food member businesses.
Called the...
Renault Sponsors Irish Examiner’s GAA Podcast
Renault, the Official Car Partner of the GAA, is to sponsor the Irish Examiner’s GAA Championship podcast.
With All-Ireland winners Anthony Daly, a Renault Brand...
Lucky Beard Seeks Happy Lawyers in New Campaign for Johnson Hana
The Dublin-based creative consultancy Lucky Beard has created a new cross-platform campaign for Johnson Hana, Ireland’s first alternative legal solutions provider.
The campaign which is...
Dublin to Spearhead VidMob’s EMEA Growth Plans
VidMob, the US-headquartered online video creation platform has opened up a new office in Dublin to service the European, Middle East and African (EMEA)...
Opinion: Programmatic Consolidates its Position in OOH Media Mix
By using data and automation, programmatic digital OOH has transformed the OOH landscape by allowing advertisers purchase, activate and customize their ads when and...
Core Sponsorship Partners with One-Zero Conference
Core, Ireland’s largest marketing communications group is partnering with the organisers of One-Zero, the sports marketing and sponsorship conference taking place in the Avia...
Agencies Expect a Better Performance in 2024 According to IAPI Census
IAPI members are predicting an increase in profit margins and revenues this year according to the latest Census published by the industry representative group.
Looking...
Lidl Returns to Sponsor Gogglebox on Virgin Media TV
With Virgin Media’s Autumn schedule in full flow, the broadcaster has announced that Lidl is the returning sponsor of Gogglebox Ireland, the popular fly-on-the-wall...
Opinion: Authenticity Should Be a Rallying Call for Advertisers in 2024
In the race to create brand fame, advertisers often lose sight of the power of connection and, most of all, authenticity, says Steve Connelly
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