Core Sponsorship Partners with One-Zero Conference
Core, Ireland’s largest marketing communications group is partnering with the organisers of One-Zero, the sports marketing and sponsorship conference taking place in the Avia...
Agencies Expect a Better Performance in 2024 According to IAPI Census
IAPI members are predicting an increase in profit margins and revenues this year according to the latest Census published by the industry representative group.
Looking...
Lidl Returns to Sponsor Gogglebox on Virgin Media TV
With Virgin Media’s Autumn schedule in full flow, the broadcaster has announced that Lidl is the returning sponsor of Gogglebox Ireland, the popular fly-on-the-wall...
Opinion: Authenticity Should Be a Rallying Call for Advertisers in 2024
In the race to create brand fame, advertisers often lose sight of the power of connection and, most of all, authenticity, says Steve Connelly
All...
Irish Examiner Weighs in Behind Cancer Awareness Week with Digital and...
In aid of Cancer Awareness Week, the Irish Examiner has brought together a number of well-known celebrities, sports stars and specialists to highlight cancer...
AIMRO Kicks Off 30th Anniversary Celebrations with Seminar in RHA Gallery
The Association Of Irish Market Research Organisations (AIMRO) is kicking off its 30th anniversary with a breakfast seminar in the RHA Gallery on Ely...
Marketing Society Seeks Four New Council Members
The Marketing Society is looking for four new members for its council following the retirement of four council members at the end of this...
Allianz Rolls Out F&B Huskies Campaign to Help Keep School Kids...
Allianz Ireland has launched a new campaign to help reverse the worrying decline in sports participation by Irish schoolchildren.
Created by F&B Huskies, the campaign...
TU Students FaceItDown with Javelin and Toyota
Advertising and marketing students in 4th year at TU Tallaght have teamed up with Javelin and Toyota on their final year marketing project.
The students...
Opinion: OOH Strategies for Year-Long Narratives
With more and more people embracing year-round resolutions- as opposed to New Year resolutions- OOH has become a powerful tool in the marketing armoury...