Virgin Media Solutions Rolls Out In-Programme Promotion Platform for Brands
Lidl Ireland will be the first brand to use Virgin Media Solution’s In Programme Promotion (IPP) when the retailer launches a new Christmas competition...
Folk Wunderman Thompson Create Powerful Campaign Highlighting Domestic Abuse
Vodafone Ireland Foundation, in partnership with Women’s Aid, has launched a powerful new press campaign that was created by Dublin based creative agency Folk...
Opinion: History in the Making or History Repeating Itself?
Whether we know it or not, we are facing the dawn of a new age after 11 months of global upheaval and uncertainty. But...
Irish Ad Spend to Grow by 13.3% in 2021 According to...
Advertising spend in the Irish market is forecast to grow by 13.3% to €877m this year, according to the Dentsu Ireland. However, this figure...
Sybil Mulcahy Appointed Head of Content for DMG’s Female-Focused Websites
DMG Media has appointed Sybil Mulcahy to the newly created position of head of content for EVOKE, OneFabDay.com and Rollercoaster. Mulcahy has been with...
DMG Launches Special Publication to Salute the Dedication of Irish Nurses...
As a special tribute to the heroic effort of Irish nurses during the pandemic over the last year, DMG Media Ireland is publishing a...
Thinkhouse to host ‘Delay is the New Denial’ Event on Earth...
With Earth Day 2021 taking place on April 22, Thinkhouse will host an online event to discuss the marketing communications industry’s role in sustainability.
Called...
MediaCom Ireland Kick Starts 2021 with New Client Wins and Staff...
MediaCom Ireland has expanded its client base with two significant account wins at the end of 2020 and in 2021 in the retail and...
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Boys+Girls Goes Down to the Farm for Latest Three Campaign
Three Ireland has launched its latest campaign to highlight its increased coverage across the country which now covers 99% of the country.
Created by the...
Opinion: Three Steps to Delivering Innovation
The role innovation plays in marketing is hugely important but we need to clearly define what innovation means for it to be widely embraced,...
