Opinion: Summer Loving for OOH Advertisers
With Summer almost upon us, advertisers can make a big splash with their campaigns by embracing the many benefits of OOH advertising writes Caroline...
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BBDO Dublin Launches New Campaign for EirGrid
BBDO Dublin has launched a new campaighs for EirGrid, the company which plans and manages the national grid.
The new campaign stems from insights derived...
F&B Campaign for Allianz Harness the Power of Spotify for Safer...
Creative agency Forsman & Bodenfors Dublin (F&B) and Allianz have used the streaming platform Spotify to harness “the power of music, science and data”...
TBWADublin Gets Apple to Introduce New Masked Emoji
TBWADublin has succeeded in getting Apple to introduce a new "Smiling Face Emoji" as part of its #thefaceask initiative. by introducing a new ‘Smiling...
Vodafone Captures Real Life Conversations in New Campaign
Vodafone Ireland has launched a new multi-platform campaign called “A Stranger’s Tale,” that is centred around a six-part audiobook series that captures powerful, real-life...
MII to Host Webinar on Consumer Trends Post-Covid on November 3
With Covid-19 wreaking havoc on consumer sentiment and likely to impact on consumer behaviours for a long time, the Marketing Institute is hosting a...
Opinion: Dynamic OOH – Delivering Impact, Driving Attention
Relevance isn’t a byproduct anymore, it’s the brief.
Taste Founder Brings Experiences Back to the Home with New Venture
With the popularity of high-end restaurant home-deliveries increasing during lockdown, Avril Bannerton, the woman behind Taste of Dublin and Thrive Festival has launched a...
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Verve’s Showrunner Teams up with Guinness GB to Help Rugby Fans...
Showrunner, the entertainment and culture hub of Verve, teamed up with Guinness in the UK to roll out a new campaign for the Autumn...
MCCP Wins Grand Prix at Research Excellence Awards 2020
MCCP picked up the Grand Prix at the annual Research Excellence Awards which were held online today.
MCCP scooped three awards in total, including the...
