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DMG Media Ireland Launches New Audience Platform for Advertisers

DMG Media Ireland Launches New Audience Platform for Advertisers

DMG Media Ireland has officially launched its DMG Select platform which embraces EVOKE.ie, Extra.ie, Rollercoaster.ie and MailOnline Ireland. With a de-duplicated monthly reach of 3.3m...

Unilever Weighs Up Sale of Iconic Irish Tea Brand

The future of one of Ireland’s most iconic brands, Lyons Tea,  looks uncertain as its owner – the giant FMCG group Unilever - is...
Shekelton and O’Loughlin Take Over 98FM’s Big Breakfast Show

Shekelton and O’Loughlin Take Over 98FM’s Big Breakfast Show

The Communicorp-owned 98FM has announced that Rebecca Shekleton and Brendan O’Loughlin will take over the station’s Big Breakfast show from March 16th onwards. According to...

Cannes Young Lions 2020 Winners to Participate in 2021 Festival

With the shock announcement that the Cannes Lions Festival of Creativity has been cancelled this year, IAPI is working with the organisers to clear...

Sponsors Urged to Continue Backing Sporting & Cultural Events

With the number of reported sponsorship deals in the Irish market down by 14% in Q1 of 2020, when compared to the same period...
Irish Examiner Sets Up New Content Studio

Irish Examiner to Promote Sustainability in Week-long Cross Platform Series

The Irish Examiner is promoting sustainability efforts throughout Irish society with a series of reports and features in print and online next week, running...

Adtower Digital Sees Major Uplift in Audience Levels

As more and more brands start to reboot their advertising campaigns, particularly on OOH channels,  Adtower Digital Media has seen a substantial increase in...

Opinion: Everyday Spending Returns as Customers Adapt

While consumer confidence is on the up, consumers are planning and choosing when and why to shop, doing it less often, but spending similar...

IAPI To Host Webinar on How Marketing & Advertising Can Help...

IAPI has teamed up with the Institute of Directors (IoD) and the Irish Times for an online webinar which aims to highlight the contribution...
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The Tenth Man Partners with GRIZZLY to Release Uplifting Short Film

The Dublin-based creative agency The Tenth Man and the commercial production house  GRIZZLY have collaborated to release a new short film that celebrates “the...

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