Leah Jordan Jumps MediaVest Ship to Join Vizeum
Vizeum, the Dentsu Aegis-owned media agency has beefed up its senior team with the appointment of Leah Jordan as account director.
Prior to joining Vizeum,...
B&A Research Identifies Key Audience Demographics for RTÉ.ie
New research carried out by B&A on behalf of RTÉ.ie shows its positioning in the market and identifies four key audience demographics - Sharing...
RTÉ to Broadcast Landmark 1966 Drama Insurrection
For the first time since its original broadcast in 1966, RTÉ is to screen the eight-part drama Insurrection over consecutive nights beginning on RTÉ...
IN&M Teams up with Volvo’s LifePaint in New Native Ad Format
Independent News & Media has teamed up with Volvo to create a new experiential multimedia native advertising format that combines content, images and video...
Strong Digital Advertising Performance Drives Turnaround at INM
Independent News & Media (INM) has reported pre-tax profits of €37.4m for the year to the end of December. The strong profit growth of...
AIB-Backed The Toughest Trade Returns to TV for Second Series
The latest instalment of the AIB-backed The Toughest Trade hits the screens next week. The series highlights the work and dedication that amateur GAA...
Fitness and Optimism Prevail in Ulster Bank Research
As part of its ongoing #WhatMatters campaign, Ulster Bank and market research firm B&A have identified some of the key things that really matter...
ICAN Wins Linwoods Digital Account
The Dublin-headquartered digital agency ICAN has picked up the global digital account for Linwoods Health Foods after a four-way pitch against agencies from Dublin,...
Irish OOH Market Enjoys Strong Growth in 2015
The Irish Out of Home (OOH) market grew by around 7% in 2015 according to Kinetic, the OOH media specialist.
According to Kinetic, improved quality...
Irish Times Launches New Content Studio
With the growth in branded content showing no signs of abating, the Irish Times has launched a dedicated stand-alone unit to create content for...