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Britvic Launches Innovative OOH Campaign

OOH company Kinetic, together with media agency, GroupM and creative agency Oliver Ireland, have teamed up with Britvic, to promote its new juicy orange and...

Events Agency Clive Targets Expansion with Opening of New Dublin Office

The London-headquartered live events agency, Clive has opened a new office in Dublin, investing over €600,000 to set up its new Irish operation. The agency...

Mindshare Teams up with Sure for Live GAA Updates During Ad...

With the All Ireland football and hurling championships well underway, the Unilever-owned Sure brand, together with media agency Mindshare, have created an Irish TV...

Insight of the Week: Finding the Fashion Followers

With New York and London seeing their respective Fashion Weeks next month and fashion representing a fast changing and high-spend sector, it is timely...

Ad of the Week: Tesco’s Family Makes Us Better

Tesco Ireland has launched its latest campaign as part of a €3.2m investment that will be rolled out on TV, outdoor, digital, radio, social,...

Chemistry Delivers Serious Documentary for Lidl

The creative agency Chemistry has created a new short documentary to showcase Lidl’s ongoing and highly successful sponsorship of the Ladies Gaelic Football Association. Called...

Adtower Inks CMS Deal With Canadian Company BroadSign

  Adtower Digital Media has teamed up with Canadian company BroadSign in a deal which will allow it enhance its digital out of home platform...

Marketing Society Reschedules Future Council Summer Event to Sept 7th

The Marketing Society has rescheduled its forthcoming Summer event –“Future Proof: Advice to My Younger Self” – until Thursday September 7th in Old Wesley...

INM Events Taps into Gaming World for PlayersXpo Event

Independent News & Media (INM) is launching PlayersXpo, Ireland’s first global gaming and entertainment event which will be held in Dublin’s Convention Centre on...

Tourism Ireland Targets American Market with GoT Campaign in Times Square

With season seven of Game of Thrones now well under way, Tourism Ireland’s brand new campaign to showcase Northern Ireland to millions of fans...