Ad of the Week

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Ad of the Week: Vodafone #TeamOfUs

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With the Autumn rugby internationals almost upon us, Vodafone has ramped up its Irish rugby sponsorship activation with the launch of its #TeamOfUs campaign across TV, OOH, digital, retail as well as an RTÉ One documentary which will be aired in in November. While Vodafone announced its estimated €15m sponsorship of the Irish rugby team back in May, the Autumn...

Ad of the Week: Let’s Talk About Fertility – Publicis Dublin

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Lowdown: Publicis Dublin ask couples in Ireland ‘The Big Question’ in a new campaign to create a conversation about fertility and promote new fertility benefits from Vhi Healthcare. This film was made to draw attention to a very sensitive issue and to help people plan ahead. Creatives Ronan Nulty and Carol Lambert collaborated with Motherland to develop a film approach that...

Ad of the Week: JUST EAT – Bloom

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Credits: Client: Just Eat Title: The Rules Media: TV/Radio/Outdoor/online Advertising Agency: Bloom Account Director: Abigail Gaskin Creative Direction: Michael Walsh Agency Producer: Damian Penco Director: Jamie Delaney Producer: Tess Bunworth Production Company: Antidote The Lowdown: Bloom Advertising created the latest campaign for JUST EAT, Ireland's leading online food ordering app, which launched this week. The campaign includes TV, online display, social, outdoor, transport, and radio. The TV spot was produced by...

Ad of the Week: Irish League of Credit Unions – Havas Dublin

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The Lowdown: Paul and Gary O’Donovan, Rio Olympic Silver medallists, sporting heroes and Credit Union Youth Ambassadors – Both Credit Unions and The O’Donovan’s look at things differently so they are the perfect fit. Fun was had making a series of videos with the lads! See them online and at www.creditunion.ie Credits: Advertiser: Irish League of Credit Unions Project: Credit Union Youth Ambassadors Agency: Havas...

Ad of the Week: The Lie Detector Test – In The Company of Huskies

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The Lowdown: We are all about encouraging Ireland ‘To Be More Frank and Honest’. So we called on lie detection expert George Ferreira (complete with polygraph machine) to help. We asked best mates, roommates, couples and a mother and daughter combo to participate. What followed was pretty hilarious. Credits: Brand: Frank and Honest Agency: In The Company of Huskies Creative Director: Damian Hanley Art Director: Nick...

Ad of the Week: ŠKODA Ireland – Boys and Girls

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The Lowdown: ŠKODA cars might not be made in Ireland, but they’re certainly designed with Irish drivers and roads in mind. This 30-second spot, ŠKODA’s second in the Made for Ireland series, once again does away with the pretenses of the hyper stylized international car commercials and refreshingly explores the realities of driving in Ireland. Sometimes it’s loud. Sometimes it’s chaotic....

Ad of the Week: Electric Ireland – You’re Smarter Than You Think

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Electric Ireland has launched a new customer communications campaign called ‘You’re smarter than you think’ which demonstrates the many ways that Electric Ireland is the smarter choice for customers. The lynchpin of the through the line campaign is a suite of four unique and entertaining TV ads that aim to reassure Electric Ireland customers that they are getting the best...

Ad of the Week: Iarnród Éireann – Publicis Dublin

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The Lowdown: Publicis Dublin create a tongue in cheek campaign for Irish Rail/ Iarnród Éireann. The campaign encourages the public to use its intercity service by showing them that they’ll enjoy the train journey so much they might not want to get off. Publicis Dublin brought this idea to life with a 40-second TV spot, which shows a man returning...

Ad of the Week: Londis

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We all know the old saying: you can’t choose your neighbours. But actually, you may have more in common with them than you think. Dublin agency, In the Company of Huskies is rolling out a fascinating campaign for Londis, the nationwide chain of stores run by locals, for locals. Having analysed the sales data of every shop in the country,...

Ad of the Week: Nissan LEAF

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The Lowdown: When you are communicating for any brand it’s always good to know what dragon you are slaying. In the case of the New Nissan LEAF it was easy to know what dragon we were slaying.  Or in this case snakes. In turns out that ‘snakes’ are alive and well in Ireland but this car has the potential to...

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