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Welcome to the Dynamic Era

Geoff Lyons, managing director PML Group, outlines the emerging trends that OOH is embracing and how they will impact on the medium in 2018. Out...

Innovating for Growth

Without innovation, brands and their owners will find it difficult to achieve growth and success, writes Jill McCarron. As storm Brian gently caressed my windows...

INSIGHTS

Insight of the Week: Targeting the Heavy Gamers

More than most, gaming is a sector that continues to evolve rapidly, thanks largely to technological innovation. The result is a large proportion of...

Insight of the Week: Targeting the Hopeless Romantics

With Valentine’s Day rapidly approaching, it is estimated that 6% of the adult population in the Republic of Ireland (over 200,000 people) are expecting...

APPOINTMENTS

PML Group Makes Key Appointments to its Board of Directors

PML Group, Ireland’s largest Out-of Home advertising specialist has made a number of key appointments to its board. The board appointees include: Geoff Lyons,...

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AD OF THE WEEK

Ad of the Week: This City’s Got Love

The Lowdown: This city’s got heart. This city’s got soul. This city’s got love. A heartbeat runs through Dublin – you can hear it in...

TRENDING NOW

Tourism Ireland Prepares to Turn the World Green for St Patrick’s...

Tourism Ireland, the organisation charged with marketing Ireland to overseas tourists has announced details of its annual St Patrick’s Day global greening initiative for...

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