Friday, December 9, 2016

LATEST NEWS

Ipsos MRBI Wins Grand Prix at Research Excellence Awards

Ipsos MRBI picked up the coveted Grand Prix at the annual Research Excellence Awards which were held as part of the Marketing Society’s annual...

FEATURES

TGI INSIGHTS

Insight of the Week: Capturing the Christmas Console Gamers

Some of the most prominent advertisements at this time of year seeking to capture the imagination of the Christmas present-buying consumer are those promoting...

APPOINTMENTS

Liadhán Collins Appointed as Marketing Director EMEA at Epsilon

              Digital agency Epsilon has appointed Liadhán Collins as its new marketing director for the EMEA region. She joined the agency in 2012 as an account...
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AD OF THE WEEK

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Ad of the Week: Let’s Talk About Fertility – Publicis Dublin

Lowdown: Publicis Dublin ask couples in Ireland ‘The Big Question’ in a new campaign to create a conversation about fertility and promote new fertility benefits...

SOCIAL MEDIA

Getting Cut Through with the Scrollers

How can a brand get its message across to consumers if they spend the day constantly scrolling on their phones asks Andrew Murray? Studies have...
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Trending Now

Adworld Takes a Christmas Break

Due to the Christmas break coming up, the next edition of Adworld’s weekly ezine will be published on January 6, 2017.    However, regular news...

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