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IAB Ireland Conference to Explore Mobile and Video Advertising Opportunities

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With mobile and video continuing to be the big growth areas for publishers and advertisers, IAB Ireland is holding its IAB MoVi conference next Thursday, 26th October.

The conference will focus on the brand opportunity of both mobile and video advertising by taking a look at consumer behaviours on video – who’s watching what, where, how long, how often as well as exploring Irish and global research on mobile web versus apps and the consumer user experience.

Irish case studies and creative solutions that help brands engage with and reach their consumers will also be shared and discussed.

Some of the keynote speakers include Tim Castree, global CEO of Wavemaker, Karen Mooney, Nielsen, Pat Kiely,TV3; Stephen McCormack, CEO, Straywave Media; Vanessa Fitzgerald, Region Director Northern Europe, Facebook; Stuart Wilkinson, comScore and Madeleine Beyer, InMobi.

Tickets for this event are still available and can be purchased online HERE