Home Campaigns Avonmore Protein Milk – goosebump

    Avonmore Protein Milk – goosebump

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    The lowdown:

    Since the launch of Avonmore Protein Milk in 2014, we have worked hard to establish the brand as a credible protein option for our target audience – cultivating connections and companionship. The 2017 campaign moves us even further into this world of protein, talking about being ‘Always in Session’, taking into account all aspects of the target’s fitness regime to help them truly achieve their fitness goals. Through a fully integrated cross-platform campaign the creative heroes the individual, their personal routine and experience and, all things considered, it’s about EVERY. SINGLE. THING.

    Credits:

    Agency: goosebump
    Advertiser: Glanbia/Avonmore Protein Milk
    Head of Marketing, Glanbia: Tim Ryan
    Senior Brand Manager, Glanbia: Stuart Scott

    Creative Director: Peter Queally
    Art Director: Luke Wright
    Copywriters: Peter Queally, Luke Wright
    Managing Director: Sarah Love
    Account Director: Sarah Clinton
    Senior Account Manager: Gillian Creedon

    Production Company: Trevor Hart Photography
    Director: Trevor Hart
    Videographer, Lighting and Sound Operator: Simon Walshe
    Post Production: David Blake
    Audio Production: Beacon Studios
    Music: Ross Dowling
    Starring: Kevin Doyle, Paul Flynn, Ian Madigan