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ITM_ EUROPEAN TRAINER A_WORK ITM_ EUROPEAN TRAINER A_WORK2The Lowdown:

Ireland is home to some of the most famous racehorse trainers, jockeys and breeders in the world and this showcases the exceptional quality available through Irish Thoroughbred Marketing. Our executions use photographs of two famous Irish racehorses; Sea the Stars and Annie Power, and through the use of dramatic illustration, we transform those photographs into the true legends that those horses have become.

Credits:

Agency: Publicis Dublin
Brand: Irish Thoroughbred Marketing
Product: Irish Thoroughbred Marketing
Creative Director: Carol Lambert
Art Director: Carol Lambert
Copywriter: Peter Dobbyn
Illustrator: Bruno Wagner
Senior Account Manager: Peter Nolan
Client: Sarah Gavin/Aidan McGarry